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Profile: Sam Gardiner

Positions that Sam Gardiner has held:

  • Air Force colonel

Sam Gardiner was a participant or observer in the following events:

The Atlantic Monthly magazine commissions retired military officers, intelligence officials, and diplomats to participate in a war game scenario involving Iran. The three-hour war game deals “strictly with how an American President might respond, militarily or otherwise, to Iran’s rapid progress toward developing nuclear weapons.” Its main objective is to simulate the decision-making process that would likely take place during a meeting of the “Principals Committee” in the event that Iran ignores the deadline set by the IAEA to meet its demands. Kenneth Pollack, of the Brookings Institute, and Reuel Marc Gerecht, of the American Enterprise Institute, both play the role of secretary of state, Pollack with a more Democratic perspective and Gerecht as more of a Republican. David Kay plays the CIA director and Kenneth Bacon, a chief Pentagon spokesman during the Clinton Administration, is the White House chief of staff. Sam Gardiner, a retired Air Force colonel, serves mostly as National Security Adviser, but plays other roles as well. He is also the person who designed the game. During the game, Israel’s influence on the administration’s Iran policy is highlighted, with Pollack noting at one point, “[I]n the absence of Israeli pressure how seriously would the United States be considering” the use of military force against Iran? One of the largest concerns raised, shared by all of the participants, is that a US attack on Iran would provoke the Iranians to interfere in Iraq. “[O]ne of the things we have going for us in Iraq, if I can use that term, is that the Iranians really have not made a major effort to thwart us… If they wanted to make our lives rough in Iraq, they could make Iraq hell.” At the conclusion of the three-hour exercise, it is apparent that the players believe that the game’s scenario offered the US no feasible options for using military force against Iran. [Atlantic Monthly, 12/2004; Guardian, 1/18/2005]

Entity Tags: Kenneth Pollack, Reuel Marc Gerecht, David Kay, Atlantic Monthly, Sam Gardiner

Timeline Tags: US confrontation with Iran

Sam Gardiner.Sam Gardiner. [Source: CNN]Retired Air Force colonel Sam Gardiner, who specializes in staging war games on the Middle East, believes President Bush has already made the decision to invade Iran. “Bush’s ‘redline’ for going to war is Iran having the knowledge to produce nuclear weapons—which is probably what they already have now,” says Gardiner. “The president first said [that was his redline] in December 2005, and he has repeated it four times since then.” [Vanity Fair, 3/2007]

Entity Tags: Sam Gardiner, George W. Bush

Timeline Tags: US confrontation with Iran

Peter Hart.Peter Hart. [Source: Seattle Post-Intelligencer]Following up on the New York Times’s story of the Pentagon “psyops” campaign to manipulate public opinion on the Iraq war in 2002 and beyond (see April 20, 2008 and Early 2002 and Beyond), Democracy Now! examines the almost-total lack of antiwar voices “analyzing” the Iraq war and occupation on the mainstream news broadcasts and in the nation’s newspapers.
Disdain for Democracy - Retired Air Force colonel Sam Gardiner, who has taught at the National War College, says the program—which is still in effect—shows a “painful… disdain of the Pentagon for democracy.… They don’t believe in democracy. They don’t believe that the American people, if given the truth, will come to a good decision. That’s very painful.” He is disappointed that so many retired military officers would present themselves as independent analysts without disclosing the fact that they were (and still are) extensively briefed by the Pentagon and coached as to what to say on the air. The networks and newspapers function as little more than cheerleaders for the Pentagon: “[t]hey wanted cheerleaders, and they could have—without knowing the background that the analysts were being given inside information, they wanted cheerleaders, and they knew that cheerleaders gave them access.”
Media Complicity - Peter Hart, a senior official of the media watchdog organization Fairness and Accuracy in Reporting (FAIR), says that the Pentagon’s propaganda operation isn’t as shocking to him and his organization as is the level of complicity and enthusiasm from the news media. “They didn’t care what military contractors these guys were representing when they were out at the studio,” Hart says. “They didn’t care that the Pentagon was flying them on their own dime to Iraq. Just basic journalistic judgment was completely lacking here. So I think the story is really about a media failure, more than a Pentagon failure. The Pentagon did exactly what you would expect to do, taking advantage of this media bias in favor of having more and more generals on the air when the country is at war.”
Psyops Campaign - Gardiner says that the way he understands it, the Pentagon’s psychological operations (psyops) campaign had three basic elements. One was “to dominate the news 24/7.” They used daily morning briefings from Baghdad or Kuwait, and afternoon press briefings from the Pentagon, to hold sway over televised news programs. They used embedded journalists to help control the print media. A Pentagon communication consultant, public relations specialist John Rendon, said that early in the program, the Pentagon “didn’t have people who provided the context. We lost control of the military analysts, and they were giving context.” The Pentagon quickly began working closely with the networks’ military analysts to control their messages. The Pentagon’s PR officials rarely worked with analysts or commentators who disagreed with the administration’s stance on the war, Gardiner says, and that included Gardiner himself. “People that were generally supportive of the Pentagon were the ones that were invited.” Gardiner notes: “We’re very close to violating the law. They are prohibited from doing propaganda against American people. And when you put together the campaign that [former Pentagon public relations chief] Victoria Clarke did with these three elements, you’re very close to a violation of the law.” [Democracy Now!, 4/22/2008]

Entity Tags: US Department of Defense, Victoria (“Torie”) Clarke, Peter Hart, Fairness and Accuracy in Reporting, Sam Gardiner

Timeline Tags: US Military, Iraq under US Occupation, Domestic Propaganda

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